Downpause is a creative powerhouse ready to help you visualize what the social media landscape could look like for your social impact business.
Working Not Working
MANAGER - ENGAGEMENT AND DIGITAL MEDIA
As the Engagement and Digital Media Manager at WNW, I manage all digital media and advertising, including managing social profiles and content across 10+ social profiles, advertising strategy and budget, Google Analytics and Adwords, SEO strategy, and more. I have increased social content marketing by over 300%, increased social following across all platforms by 21%+, and helped grow the WNW community to over 50,000 creative members and companies.
Additional tasks: Developing strategy, managing content, designing social and ad campaigns and video brand work, and optimizing online brand presence have been my main tasks, in addition to event planning, partnership and event sponsorship outreach and much more.
Weber Marketing Group
WRITING - CASE STUDIES, BLOGS, SOCIAL CONTENT
Most of the work with Weber Marketing has been to compose content for their online media channels. Through case studies, articles, and blogs, we are able to tell the company's stories through the lens of their clients. This project has been quite an exciting one, as the content has been dispersed through print, online, and social channels.
ERM RWANDA
SOCIAL MEDIA - STRATEGY, CONTENT CREATION
Working directly with the founder and CEO, I assisted ERM in establishing an online presence, creating a social media brand guideline, and creating various visuals for social and marketing efforts. Developing strategy and guidelines, I helped plan a general outline for content creation while working with a team internationally.
THE SCHOOL OF LIFE PROJECT
KICKSTARTER CAMPAIGN - SOCIAL STRATEGY MANAGER
Working with the Founder and Director of School of Life / 500 Days Project, I helped create an outreach plan to reach out to brands and editorial platforms during the 30-day Kickstarter. We had a tight timeline but were successfully over-funded before the 30-day deadline. Reaching out to all kinds of companies, brands, influencers also required building a social media brand and maintaining posts and communication.
BJ's Restaurant and Brewery
COMPREHENSIVE MARKETING PLAN
Through a capstone Marketing class at Chapman University, my agency was tasked with creating a comprehensive creative marketing plan that integrated BJ's current. Our 20-page brand guideline was selected out of projects from 12 other agencies to receive the Dodge College of Film and Media Arts "2013 Advertising Campaign of the Year" award.
We want to help your company in all of it's social endeavors. Whether its a social media plan built from the ground up, managing community accounts, composing engaging content, or creating and implementing brand structure and strategy. We are here to help you with it all.
Reach out to us and let's get started!